Yesterday I spoke about Polaroid sunglasses and like I said, today I am going to talk about their optical range. Many consumers are aware that Polaroid were well known for their instant cameras (which I loved!) and they are fairly well known for their sunglasses range. However, not many people are aware that they also do an optical range.
I know Polaroid glasses probably did used to come with a “no so cool tag” but I can assure you now Safilo has taken over their account the designs have really been knocked up a notch or two. From what I saw yesterday the shapes were good. Some were what I called the “safe” shapes because they are the classic shapes. Then there were a couple that really stood out to me. They were trendy and the colours for them… well I was immediately drawn to them.
I was told yesterday the neon yellow frame (pictured above) sells REALLY well in Europe because of the colour, where as in the UK they are not selling as well. That is not surprising considering the UK is known to be more reserved but what is wrong with wearing neon yellow frames? I am pretty sure the fashion now is the 90’s with the whole 90’s vibe going on and I am pretty sure in that era there was a hint of neon (not as crazy as the 80’s) but there was some, so surely wearing neon glasses would just be part of the trend?
By just looking at the optical glasses you may think they are expensive but as a matter of fact they are around £60 (without lenses) so they good value and now to the important part… the quality of them and what do I think. Well… taking into account how much they are, the quality is really not too shabby at all. The hinges are standard and felt a little too stiff which cheapens them but that is of course to be expected and you really cannot compare them to a brand who uses the top hinges and that cost 3x as much. Good hinges make a difference and I cannot stress that enough but at the same time you get what you pay for. However, the smaller niche brands that are now coming on the scene are trying to break that mould, affordable glasses with top hinges.
Besides the hinges on the Polaroid glasses, the acetate used is good so if you weigh up the two, and consider the price you pay for them then overall you are getting an ok deal. Certainly not your cheap glasses, definitely not your top of the range glasses but just somewhere in between for youngsters who enjoy fashion and are not able to afford the hefty price tags of other brands. They would suit those like me who probably enjoy changing glasses fairly often. You will be able to get more than 1 pair at a reasonable price.