100% Optcial 2015 is only around 6 months away so of course a lot of preparation is happening right now. Each week someone new from the eyewear industry signs up to exhibit at the show which is great news for us consumers as we will be the ones who benefit from it in the end. So far quite a few brands that have signed up probably would have usually never exhibited in the UK. This has been due to the fact the industry as a whole has been associated with the being unfashionable, outdated and far too reserved compared to the rest of the world. However, 100% Optical have changed that opinion and are still striving to do so, more and more people within the optical industry are aware of this.
So it is to my honour to let you readers know that the latest brand to join the 100% Optical 2015 exhibiter list is Tom Davies. They are not just there to showcase their collection, oh no! They will be bringing their workshop to the show in the form of the Tom Davies Design school.
For those of you who are unaware Tom Davies is well known for their bespoke eyewear so with them running a workshop at the show opticians will get to learn about bespoke eyewear and how it is done. So far Tom Davies has around 1000 optical retailers worldwide offering bespoke, ready to wear and Limited edition ranges so this brand will be a one to watch at the show I feel. I am looking forward to seeing their workshop at the show and finding out how you make a pair of bespoke glasses!