Way back in May, at the start of Summer we announced the exciting news that MGAM will be writing for WGSN as a regular contributor to the eyewear section. WGSN is the biggest international trend forecasting house and they predict not just fashion trends but trends from furniture to suitcases and even down to lamp shades. Everything we use, there is a trend. Today we are extremely excited to announce the second report we’ve written is now live on their website! This report is on “eyewear brands to watch” because there are so many new brands coming into the market. They are all trying to break the mould and be a bit different whether it is in the frames design or the service they offer. Right now it is the most exciting time for eyewear in the UK especially with the new eyewear show 100% Optical.
I still remember when I was approached to write the first report back in May. I was a nervous reck and when I handed my report in I was pretty much panicking (and carried on panicking) until I got the draft back. When I got it back it wasn’t much better, I had a real Carrie Bradshaw moment when she was drunk at Vogue (remember that episode?). She handed in her first freelance Vogue piece but it came back with a LOADS of red pen marks. Yeah that happened to me the first time round but this time it was all ok- PHEW!!!! I was so happy and even did a little dance around the office.
It is such an honour to be approached by such a world renowned company to write for them on eyewear! The pressure was on, especially with their writing style being so different to the blog and to a completely different audience too. WGSN is a subscriber based service and all design businesses and buyers etc from the fashion to the interior industries will subscribe to the service to get the latest forecasts etc. So if you are a budding eyewear designer then WGSN could be your best friend.
I can only give you a sneak peak of the front cover of the report so sorry for teasing but if you interested then do subscribe to their services. I will let you know when the next report is due out… stay tuned!