If you read my post from yesterday then you will know that Oakley have launched a new range called the Oakley Milestone. To accompany the launch cycling star Mark Cavendish was there to talk about his passion for cycling and Oakley. During the launch Mark expressed his passion for Oakley from the very early stages of his career because they are the brand to wear if you are into your sports. I am pretty sure there are other amazing brands out there who cater for the sports market but Oakley is probably the one that everyone recognises straight away. The styles within their sunglasses and glasses ranges may not be to everyone’s taste because they all have a very sporty look to them but you have to remember, that is their heritage.
A lot my friends (even my husband) who are into extreme sports are all fans of Oakley in some way because that is what they do best. If you like and understand the brand then you know they are more about practicality rather than keeping up with fashion trends. Yesterday I learned a lot about Oakley which I never knew. I for one am forever moaning about my glasses sliding down when I exercise but Oakley has developed a special type of plastic where part of the temple grips to the back of your ear. They cling onto your skin more and more as you sweat during exercise. The more you sweat, the better the grip and that is available in all the frames in the optical range and in some of their sunglasses styles too.
What is Oakley Milestone
In yesterday’s post I did mention the new Milestone range is made from a new type of plastic called NanOmatter. It is even lighter than titanium! With lightness comes comfort but as well as the comfort factor the frames are also super flexible. It is most certainly worth investigating further if you have never tried plastic frames due to the weight. Another great thing about Oakley is as a brand, ALL their frames come in 3 different nose bridge sizes so you can order whichever size suits you best (Hooray for my Asian nose!). That is a good service as I know not many brands out there offer that as standard.
With Oakley sunglasses styles they can be glazed up in pretty much almost any prescription. So if you like one of their sunglasses styles the chances are they can glaze them up to your prescription with all the same finishing as the display models (such as the mirrored lens effect etc). In the future if your optician tells you (which I have been told many times) it is absolutely impossible to glaze, then they are wrong as I spoke to the spokes person from Oakley! Anything is possible but of course cost is a factor to consider. In the past if you have purchased an Oakley frame then you may wonder why it only comes in a fabric pouch and you have to purchase the hard case separately. Well, that is because Oakley believe in spending money on product development and charging their customers the price of the frame rather than the extra cost on top for cases. You can call them cheeky or say it is just a bit of clever way to cut costs, but it kind of makes sense.
Finally to end the day at the launch Mark Cavendish got on a bike for us which was attached to a computer and did a mini race. He wasn’t even in his cycling gear but it was safe to say he was still super fast and during the cycle he was of course wearing an Oakley frame, the Crosslink Pitch to be exact which has interchangeable temples.
P.S: At the moment Oakley styles are predominately for men but they are currently developing a female range so us ladies who enjoy sports can also enjoy the technology behind Oakley too. Watch this space!