Silmo Paris does feel like a lifetime ago but it was only 2 weeks ago. I do want to apologise in advance for the lack of instant blogging on my findings. Since working for the FMO & Optrafair, I have less time to work on the blog. I am also working on the launch of MGAM Acuity too, so just one busy bee. Anyway, back to Silmo. For those of you who work in optical then I am sure you are fully aware of what Silmo is but for my consumer readers. Silmo is a massive optical trade show and where the buyers can do their buying.
There were so many cool eyewear brands at Silmo. If I were to talk about each one, it may take me a year to write so I will just focus on what really stood out to me. First up is Russian brand FakByFak. As soon as I saw FakByFak, I loved them and they really stood out to me. The shapes were bold and daring in both the optical and sunglasses ranges. Looking at the collection from a distance, it is a strong collection.
Looking closer up, the optical frames were outrageous, outrageously cool. I even questioned myself if I would wear them and you know what? Some of the styles I don’t actually think I would. Well, not for everyday anyway. They look special and for me personally I would save them for special occasions. My favourite within the optical collection was the futuristic cateye (as I like to call them).
Now, their sunglasses range was stunning! I REALLY loved one style in particular. They were the Manish Arora range. Looking at them, they do not look that special, just like oversized metal sunglasses with really beautifully coloured tinted lenses. BUT, when you pick them up and play with them, there is a secret. The secret is that there are actually two thin layers of lenses and the top layer, you can swivel them to create a different look to your sunglasses.
I was totally wowed by the design because I can honestly say, I have not seen anything like it. I would love to see that idea being transferred to optical glasses somehow. It is safe to say FakByFak has got the MGAM vote and we are a fan of the brand! I am unsure if they are available in the UK yet but do visit their website to find out where you can get them if you fancy getting your hands on a pair. Here is the link.