Who is Leisure Society?
Leisure society is a brand I discovered during my trip to Opti 2022 back in May. The brand itself has been around for a while but I just never came across them. I was introduced to them by Maarten at The Eyewear Forum. As soon as I saw the frames, I was IN LOVE! They are exquisite, they have taken luxury eyewear to the next level. With the finishing and materials they use, every frame felt like a piece of jewellery. As far as I am concerned, Leisure Society make the most exclusive luxury eyewear.
The Ultimate Luxury Eyewear
With the brand being the ultimate luxury in eyewear, it is no surprise they have a strong celeb following. British creative, football star and multidisciplinary, Daniel Sturridge became a fan of the brand and Shane Baum, the founder of Leisure society said:
“I took an interest in Daniel when he purchased some of my frames in Boston and saw he posted a photo on his personal instagram wearing them. I was proud of how well he styled his look with the sunglasses,” Baum stated.”And I could tell through the IG photo that we shared a designer’s mindset. Minds that are congruent often think the same. I messaged Daniel, thanking him for donning my frames and we’ve been friends ever since.”
About the Frames
And just like that, a friendship blossomed from their passion and keen eye for design, therefore it is only natural a collaboration was on the horizon. Fast forward to the present, they have indeed just launched the Daniel Sturridge x Leisure Society Solana limited-edition frame. The frames are crafted from 100% pure titanium that is ion-plated in gold and feature a semi-rimless lens technology with exclusive lens colours that are dip-dyed by hand and have a gold-filled etching of the “DS” insignia on the corner. Subtle, yet intricate laser patterns and classic enamel embellishments are celebrated in the design details. The special edition featured frame, Daniel Sturridge x Leisure Society Solana, showcases in three colorways: 18k Rose Gold / White with Rose Gradient Lenses ($1,100 USD), 18k Gold / Black with Ocean Blue Gradient Lenses ($1,100 USD), and a 24k Gold / Black with Green Khaki Double Gradient Lenses ($1,300 USD). Each frame comes in a genuine leather Daniel Sturridge x Leisure Society case and includes an individually numbered Certificate of Authenticity. Now THAT is what I called luxury eyewear, go and check them out right here.