If you’re used to spotting the same big designer names on celebrities, this one may feel like a breath of fresh air.
Chris Pratt was recently photographed at the Suzuka F1 Grand Prix wearing Silhouette sunglasses, the Panmure style to be exact, and it’s a great reminder that quiet luxury in eyewear can be just as headline worthy as a logo heavy designer frame. As well as Chris, in the past, other celebs have also been spotted wearing the brand.
Who is Silhouette?
Silhouette is a premium Austrian eyewear house that’s been around since 1964. It’s also family-owned, which is increasingly rare at this level of the market.
The brand’s reputation is built on a very specific lane: minimalist design, technical innovation, and exceptional craftsmanship, the kind of eyewear that doesn’t shout, but absolutely delivers.
What makes Silhouette different?
Silhouette is best known for its ultra-lightweight, rimless silhouettes. The idea is simple: frames that feel effortless to wear, while still looking polished and considered.
A big part of that comes down to materials. Silhouette frames uses:
- S-Titanium™ (a lightweight, durable titanium material)
- SPX®+ (Silhouette’s proprietary material)
Which means you are looking at a brand that designed its frames to be light on the face, strong in build, and refined in finish.
The celeb spotting: Chris Pratt in Panmure
Chris Pratt’s choice of Panmure at an F1 weekend makes sense because it is a high-energy event, it is also a chance to show off your best style, and the eyewear that works best there tends to be:
- Comfortable for all-day wear
- Lightweight (no heavy pressure on the nose)
- Clean in silhouette (so it works with casual or smart looks)
Silhouette fits that brief perfectly!
Chris Pratt Silhouette sunglasses
Silhouette’s new campaign moment (and why it matters)
This season is a big one for the brand. Silhouette has launched a new global campaign shot at the Guggenheim Bilbao Museum, with a new three-year partnership with the museum.
It’s a smart match: Frank Gehry’s sculptural titanium architecture is a striking backdrop for a brand built around strength + lightness + enduring design.
Get the look (even if you can’t find the exact pair)
A quick reality check: celebrities sometimes wear styles that are limited, customised, or not widely available. If you can’t find the exact Panmure pair, here’s how to get close:
- Look for a minimal, refined shape (avoid heavy logos)
- Prioritise lightweight materials (titanium is a great place to start)
- Consider rimless or barely-there detailing if you want that true Silhouette vibe
And a little MGAM tip: some sunglass styles can be converted into optical frames (and vice versa) so, if you love the shape, ask your optician what’s possible.
Why I love seeing this kind of brand on a celebrity
Simply because it opens the door to more interesting eyewear conversations, because I am sure not everyone wants to wear your typical designer brand, and some may want to wear something that is a bit cool and unique.
Silhouette proves that the “celebrity eyewear” story doesn’t have to be the same big designer brand on rotation all the time, and if you’re into frames that feel modern, wearable and quietly premium, it’s a brand worth keeping on your radar.
Photo credit: supplied by the Silhouette press team.